MIQUELRIUS
Services: Illustration
Client: MIQUELRIUS Year: 2021
Founded in Barcelona in 1839 and remembered for its classic accounting books, Miquelrius is a family firm that specialises in the production of converted paper products and accessories for professionals and students.
In a context of a consumer recession and crisis in marketing channels, Miquelrius needed to move forward, identifying new business opportunities.
Co-creation with Nomon Design resulted in a series of a new range of illustrated diary collection, taking into account of the needs and personalities of a variety of consumers and following the trends of the market.
